Monday, June 19, 2017

A history of makeup

Always fascinated with the style and looks of past decades, I often tried to emulate the girly look of the twenties, or womanly period of the nineteen fifties. Finally, I’ve decided to make a youtube video-series that shines a light on the details of the looks. Day- and evening looks from 1920 to the late 1990s are not that hard to achieve, and can mean an interesting twist in a modern days’ style.
Since it all has once been there already- if it’s the slim, or bold eyebrows, the soft or colourful looks- the past allows us to look at it as a book of styles that we can pick our very own from. Every face shape, figure and type, can be celebrated with just the right influence of all the exciting styles in history. Yet, we have the freedom to mix them with modern aspects, and go on our very individual style adventure.

 In the 1920s, everything 'girly' was considered trendy and stylish. A doll face was desired. So much, that natural shapes of lips and eyes, were sometimes drastically overdrawn. The rouge was set round and cute, just like a doll would have looked. Yet, there was a natural approach to style as well. And often, the ladies didn't use color on a daily basis, as it was still something seen rater in the theater, than the mom-and-pop-shop.

What about the 1930s for example?! A heart-shaped face was desired. The colors already more daring than in the decades before. Lean eye brows and a clear lip structure were signature features of the look.

In the 1940s, the ladies proudly wore their 'victory red' lips, combines with with soft eye makeup and pin curled hair.

The 1950s meant new beginnings in various aspects of life. New products and- with them- trends were introduced. The skirts went wider, the hair a little shorter and the eyeliner bolder.

The sixties meant a dramatic change of style, for especially younger generations. The eye makeup got intense, with long lashes and clear contrasts. They were painted softer, often frosty- and the beehives were enthroned on heads in various highs.  

Who says the 1970s were all flared pants and chunky shoes! Here too, the glamour found it's way through all age classes. The makeup became more sparkly and a tan was more than often required, to be up to date.

The 1980s were sure the climax of glamour and exuberant, colorful styling. Yet, it wasn't all bad hairdos and overwhelming makeup. A close look into history, reveals an often down-toned and extraordinary beautiful look.

Brown, grey, nougat and coffee-tones, dominated the color palette of the 1990s. Aside from the popular grunge look, people enjoyed the "girly style", the "techno look" (which originated in the electronic music scene) as well as a often clean natural styling.


  1. Lovely post! Love your channel on you tube :) I really like your photos and style! Have a lovely day!

    1. Hello Kamila and thank you for the wonderful encouragement!
      Much appreciated. Have a lovely day! ♥♥

  2. Love your blog. I follow you in YouTube, and love your vintage hauls. Also I have taken some of your ideas/pointers from your tutorials and love them. Thank you for putting so much time into sharing your lifestyle and ideas :)

    1. I'm pleased to read that my videos are some inspiration to you! Thank you so much! :)

  3. I love these videos! If I was a woman I would wear 70s and 80s makeup all the time. It's great you showed that 80s looks do not have to be garish and overdone.

    As a vintage person, what do you think of the 70s and 80s compared to today? I think
    a lot of things about those decades are better.